Checking in on the Checkoff
By Chaley Harney, Executive Director
Your Montana Beef Council has a busy summer of promoting beef as we come into the home-stretch of the fiscal year, ending September 30. And with a new fiscal year approaching, we will again be seeking funding requests from contractors to help carry out the mission of protecting and increasing demand for beef.
In this fiscal year, we have worked with over 20 different organizations to build more demand for your product right here in Montana. Additionally, there are four representatives that also voice your interest on the national and international level for planning and demand-building initiatives. Through the Federation of State Beef Councils, Kristin Larson, Kiley Martinell, Kathy Creighton-Smith and Linda Swanz serve on various national Beef Checkoff Committees, in addition to the three Cattlemen’s Beef Board representatives Montana also has with Leo McDonnell, Lyle Peterson and Ross Racine. Further, Kristin Larson is serving her second year on the Beef Promotion Operating Committee. That is a lot of dedicated volunteer Montana representation for you!
Montana’s planning and contracting process is very similar to the national process and I encourage you to reach out to any of these individuals or our office if you are curious to know more. And of course you can stay up-to-date by signing up to receive My Beef Checkoff News at www.MyBeefCheckoff.com.
When you fire up the grill this summer, enjoy that steak (try a new recipe) and know that we are out working for you!
August 4: Movie Night at the Winery, Billings
August 18: Montana BQA Low Stress Handling Clinic, Bozeman
August 19: ZooFari- Burgers, Brews & Bands, Billings
September 29-30: Montana Beef Council Board Meeting, Billings