2016 Cattle Industry Convention Update with Young Stockgrowers Chair, Lacey Ehlke

Young Stockgrowers Chair, Lacey Ehlke, gives us an update on San Diego and the 2016 Cattle Industry Convention & NCBA Trade Show

 

NCBA’s Cattlemen’s College Set to Kick-off 23rd Year in San Diego

san diego cicDENVER – The National Cattlemen’s Beef Association’s Cattlemen’s College series will kick-off its 23rd year Jan. 26-27, 2016 in San Diego, Calif. Widely hailed as the premier educational event in the cattle industry, this series, sponsored by Zoetis, will feature speakers and live animal demonstrations that give cattlemen and women the tools to connect, learn and innovate.

“Cattlemen’s College is a great opportunity for producers from all parts of the country, all ages, and all operations to learn from leading industry experts and their fellow cattlemen and women,” said NCBA President Philip Ellis. “Never has producer education been more important in our industry, and if applied, the principals discussed in this program will add value to your operation.”

Cattlemen’s College will start off on Jan. 26, with an opportunity to listen to and question five of the most influential and dynamic experts in the beef industry through the session “Whole Herd Makeover: Cowboy Style.” Industry experts will include Dr. Dave Daley, Don Schiefelbein, Patsy Houghton and Tom Brink, with Dr. Tom Field moderating. Topics will range from expanding your cowherd with a vision, to genetics and animal health. This session will also feature live cattle demonstrations as these topics are explored in-depth. The day will conclude with a California Fresh Reception, showing off the bounty of California’s agricultural products and produce, sponsored by Zoetis.

Jan. 27 will start with a general session hosted by Dr. Robert Fraley, Executive Vice President and Chief Technology Officer for Monsanto, who believes the challenge to feed a growing world population will take collaboration and a greater focus on maximizing the use of resources. Dr. Fraley will share his outlook and thoughts on how agriculture will meet those goals. Following the general session and throughout the morning, attendees will have a choice of five key topic areas for hour-long breakout sessions. These breakouts will focus on cattle health, nutrition, hot industry topics, business development, production and how to seize future opportunities.

During lunch, attendees will have another chance to follow up with the day’s speakers and ask questions.

Early registration for Cattlemen’s College ends Jan. 4, 2016. Registration includes all Cattlemen’s College sessions and the reception. A complete schedule and registration information are available online at www.beefusa.org.

Registration Open for 2016 Cattle Industry Convention and NCBA Trade Show

san diego cicDENVER – Registration and housing for the 2016 Cattle Industry Convention and National Cattlemen’s Beef Association Trade Show is now open. The 118th Annual Convention will be held in San Diego, Calif., Jan. 27-29, 2016. Advanced registration is open until Jan. 4, 2016. Convention participants will hear from industry leaders, gather insight on industry trends, enjoy an evening of stars and stripes on the USS Midway and this year’s Cowboy Concert Series will feature Martina McBride. NCBA President Philip Ellis said this convention is a must for everyone involved in the cattle industry.

“The Cattle Industry Convention is the oldest and largest, national convention in the cattle business,” Ellis said. “We look forward to another great meeting in an outstanding location. Once again, NCBA will have one of the largest trade shows in agriculture, with 350 companies exhibiting on nearly 6 acres of show floor. Between the USO show on the USS Midway and Martina McBride, our entertainment will be outstanding.”

In addition to access to all of the 2016 convention events, registrants for the full convention will receive a 50 percent off coupon for Roper and Stetson apparel and footwear at the NCBA Trade Show. To register and secure housing for the 2016 Cattle Industry Convention and NCBA Trade Show, visit www.beefusa.org or e-mail [email protected].

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Internship Opportunities Available for the Cattle Industry Convention

National Cattlemens Beef USA logoDENVER – Applications are now being accepted for the 2016 Cattle Industry Convention and National Cattlemen’s Beef Association Trade Show internships. If you are a college junior or above and are interested in being a part of the cattle industry’s largest event you are encouraged to apply. Qualified applicants must have at least a 3.0 GPA, a passion for the cattle and agricultural industry and the ability to travel to San Diego Jan. 25-30. NCBA President, Philip Ellis, said this internship is a great opportunity for college students to gain first-hand experience and network with leaders from every segment of the cattle and beef industry.

“Convention interns will benefit from a behind the scenes look at the cattle industry’s most prestigious event,” said Ellis. “The skills they are able to take from their experience and the contacts they make during this internship will last a lifetime.”

Cattle Industry Convention and NCBA Trade Show interns are vital to the success of the event and a valued member of the team. Student interns will help many different NCBA staff members with a variety of meetings and events. Students should be prepared for a wide range of responsibilities from overseeing committee sign-in to working closely with the NCBA Political Action Committee and Cattlemen to Cattlemen television program.

“In addition to working with leaders in the cattle industry, the convention internship gives student the opportunity to meet and work with other young people from across the country,” said Ellis. “I would strongly recommend anyone who is interested to apply for this one-of-a-kind opportunity.”

Applications for the Cattle Industry Convention and NCBA Trade Show internship are due by Oct. 1. For more information and to apply click here or go to www.BeefUSA.org and click on careers. Apply today and get ready to Set Sail for San Diego.

New Beef Industry Long Range Plan Establishes Roadmap for 2016-2020

National Cattlemens Beef USA logoDENVER – During the 2015 Cattle Industry Summer Conference in Denver last week, 16 beef industry leaders representing every link in the beef value chain presented a plan for meeting aggressive goals to strengthen the beef industry from 2016-2020. The Beef Industry Long Range Plan Task Force has been meeting since December, 2014.

“While the beef industry has faced many challenges, the future holds tremendous promise for the industry,” according to Don Schiefelbein, owner/operator of Schiefelbein Farms and task force co-chair. “The task force took a research-based approach to not only determine where the industry is and how we got here, but also at the trends and issues potentially impacting the beef community so that we can be most successful moving forward.”

The task force defined the mission of the U.S. beef industry as, “a beef community dedicated to growing beef demand by producing and marketing the safest, healthiest, most delicious beef that satisfies the desires of an increasing global population while responsibly managing our livestock and natural resources.”

In addition, the task force agreed the single most important strategic objective the industry should pursue is increasing beef demand and established a specific objective to “increase the wholesale beef demand index by 2 percent annually over the next five years,” which will require resources be committed in four core strategies:

  • Drive growth in beef exports, a strategy that focuses on gaining access to key markets and promoting the unique attributes of U.S. beef to foreign consumers.
  • Protect and enhance the business and political climate for beef, which begins with motivating stakeholders to become more engaged in policy concerns to improve the industry’s effectiveness in managing political and regulatory issues that threaten the overall business climate of beef production, including assuring beef’s inclusion in dietary recommendations, exploration of new production technologies, crisis management planning, developing the next generation of beef industry stakeholders and other initiatives.
  • Grow consumer trust in beef and beef production, including a critical focus on antibiotic stewardship, the implementation of a certification/verification program and continued investment in beef safety initiatives. The task force said the entire beef community must be engaged and collaborate with a broad group of industry partners to protect beef’s image.
  • Promote and strengthen beef’s value proposition, a strategy designed to revolutionize beef marketing and merchandising; invest in research that allows the industry to communicate beef’s nutritional benefits; capitalize on media technologies to communicate beef’s value proposition; and respond to consumer-based market signals with product improvements and increased production efficiencies.

“The overall vision of our Task Force has been straightforward,” said John Butler, CEO of Beef Marketing Group, a task force co-chair. “Recognizing the growing demand among the world’s middle class for high-quality protein, we want the U.S. beef industry to responsibly produce the most trusted and preferred protein in the world. At this pivotal point in the U.S. beef industry’s history we need to focus our energies and limited resources on those areas that can provide our industry the best results.”

Support for the long range planning process was provided through the Policy and Federation divisions of the National Cattlemen’s Beef Association and the Cattlemen’s Beef Board. Guided by the plan, the Beef Board and Federation adapted their joint committee structure to better focus on plan recommendations to maximize the effectiveness and efficiency of beef checkoff dollars where they can and should appropriately be invested. For the complete Beef Industry Long Range Plan 2016-2020 report or the Summary, go to www.beefusa.org.

In addition to Butler and Schiefelbein, members of the Beef Industry Long Range Task Force were:

  • Jerry Bohn, General Manager, Pratt Feeders LLC;
  • Kim Brackett, Owner/Operator, Brackett Ranches;
  • Tom Brink, Owner/Operator, Top Dollar Angus, Inc.;
  • Donnell Brown, Owner/Operator, R.A. Brown Ranch;
  • Barry Carpenter, CEO, North American Meat Institute;
  • Lynn Delmore, Ph.D., Meat Safety and Quality Consultant, Adjunct Professor, Colorado State University;
  • Barbara Stevenson Jackson, Owner/Operator, Animal Health Express and Red Rock Feeding Company;
  • Molly McAdams, Ph.D., Retail and Food Industry Consultant;
  • Kevin Pond, Ph.D., Department Head, Animal Sciences, Colorado State University;
  • Bill Rishel, Owner/Operator, Rishel Angus;
  • Brad Scott, Owner/Operator, Scott Brothers Dairy;
  • Eric Smith, Owner/Operator, Xtra Ranch;
  • Tim Starks, Owner/Operator, Cherokee Auction Market;
  • Jay Theiler, Executive Director, Marketing, Agri Beef Company.

Cattle Producers Gather in Denver to Establish Direction for Industry, Set Policy Priorities

National Cattlemens Beef USA logoMore than 600 cattle producers gathered for the Cattle Industry Summer Conference in Denver July 16-18 to help set direction for industry programs. The event included meetings of the National Cattlemen’s Beef Association, Cattlemen’s Beef Board, American National CattleWomen and National Cattlemen’s Foundation.

This has been a great year for cattlemen and women, and the optimism for our industry shows at this meeting,” said Philip Ellis, NCBA President and Chugwater, Wyo., cattleman. “With great prices and moisture across much of cattle country, spirits are high.”

A Checkoff Program update started the meeting, providing those attending for CBB or NCBA Federation an overview of programs being conducted to increase consumer demand for beef. The Conference’s opening general session gave attendees a glimpse of the industry’s proposed Long Range Plan 2016-2020 and included an industry overview from CattleFax.

Checkoff committees and subcommittees representing Convenience, Freedom to Operate, Global Growth, Beef’s Image, Market Research, Taste, Value and Nutrition and Health will begin this afternoon, and continue their discussions through Friday morning. At the same time, NCBA Policy committees, representing Agricultural and Food Policy; Tax and Credit; Cattle Health and Well-Being; Federal Lands; Cattle Marketing and International Trade; Property Rights and Environmental Management will be meeting.

Throughout the meeting, the various policy committees reviewed expiring policies and discussed proposed policy brought forward from the NCBA’s state affiliates. According to Ellis, the leadership of the association renewed their dedication to the policy priorities for 2015.

“The Cattle Industry Summer Conference is the time when our producer members are able to gather and tackle the business of the association,” said Ellis. “From continuing and renewing current and expiring policy, to discussing and passing policy to tackle the upcoming and emerging issues, this is our chance to work together to ensure NCBA remains on the forefront representing our membership.”

The Dietary Guidelines for Americans process continues with Congressional oversight. NCBA members remain committed to working with the administration and Congress to ensure the final guidelines reflect the highest quality science and the role of lean beef in a healthy diet.

The EPA has finalized their “waters of the United States” rule, and NCBA’s membership stands firmly opposed to this land grab by the administration. NCBA continues to work with Congress to rein in the administration’s regulatory onslaught and has joined with other land use groups in litigation again the agency.

NCBA members continue their strong support of trade, which adds value to our cattle and returns over $350 for each head of cattle sold. With the passage of Trade Promotion Authority, NCBA supports finalization and passage of the Trans Pacific Partnership and other pending free trade agreements. With preferential trade agreements currently in place, and other countries actively negotiating, the United States cannot afford to fall behind in this critical area. While COOL has for many years been a cost to the industry without benefit to producers or consumers, the NCBA urges the Senate to act quickly in passing repeal language, following the strong bi-partisan action in the House.

Although USDA/APHIS finalized their import rules for Northern Argentina and a region in Brazil, these rules were pushed through without the necessary risk assessments and jeopardize the health of our domestic herd. NCBA will continue to work with Congress and the administration to ensure the proper process is followed before allowing inspection and exports from these areas with a history of Foot-and-Mouth Disease.

NCBA continues to work with the state and federal governments to ensure multiple use on public grazing lands. Ranchers are closest to the lands and the best stewards of the natural resources, ensuring productive use, maintaining open space, and mitigating fire hazards. We will continue to ensure these uses are accounted for in future range management plans and wildlife habitat decisions.

American Fork Ranch Wins Regional Award for Environmental Stewardship

American Fork Ranch Environmental StewardshipAmerican Fork Ranch of Two Dot, Mont., was honored with one of seven regional Environmental Stewardship Award Program (ESAP) awards. The honorees, announced during last week’s 2015 Cattle Industry Summer Conference, were recognized for their outstanding stewardship practices. This year’s regional winners will compete for the national award, which will be announced during the 25th anniversary celebration in January 2016.

ESAP is sponsored by Dow AgroSciences, USDA Natural Resources Conservation Service (NRCS), U.S. Fish and Wildlife Service, National Cattlemen’s Beef Association (NCBA) and the National Cattlemen’s Foundation, and is presented to farmers and ranchers who demonstrate a commitment to protecting the farm and ranch land in their care.

“The American Fork Ranch is a part of Montana history, established in 1882 and dating back to days of the Montana Territory. The Stevens family has owned the ranch since 1945 and currently has the fifth generation actively involved in ranch operations and the community,” said Jay Bodner, Montana Stockgrowers Association director of natural resources. “Under the management of Jed and Annie Evjene, the American Fork Ranch has experienced a transformation in sustainability, stewardship and conservation through a number of public and private partnerships. Through a dedication to long-term stewardship, the American Fork Ranch continuously works to improve their cattle operation to benefit their environment, wildlife, resources, community and employees.”

At American Fork Ranch, they’ve found that what’s good for cattle production is also good for the wildlife – and by improving their pastures through cross fencing and adding an extensive system of waterlines, the work has also improved habitat for the native animals.

In 2008, American Fork Ranch embarked upon an ambitious, multi-tiered program to wholly rejuvenate the ranch’s native prairies. To do this, the Evjenes worked in partnership with the NRCS and its Environmental Quality Incentives Program. This program helped them to cross-fence, develop water, complete range assessment of the ranch, collect soil samples, and develop a formal and intricate rotational grazing program. Specifically, the largest implementation was the addition of 25 miles of interior cross fencing. This divided 23 pastures that were once very large into more efficient average sizes of 350 acres, creating 49 efficient grazing pastures.

Grazing each pasture for seven days has allowed the ranch to keep forage in front of the livestock and increase weaning weights on the calves, while increasing overall herd health. Pasture start times are adjusted so that each pasture is not used at the same times each year. Resting each pasture for 45 days between rotation cycles has allowed them to clearly monitor the growing and sustained health of the range as the native plants and wildlife mature and flourish.

Some of the dominant wildlife species that share the open spaces of the ranch and its riparian corridors include antelope, whitetail deer, mule deer, elk, moose, black bear, mountain lion, bobcat, coyotes, ducks, geese, sandhill cranes, eastern brook trout, along with several other wildlife species.

“Being able to walk out here or drive here and see good healthy livestock, good healthy wildlife, clear running water and lots of grass. Knowing that we as a team worked together to succeed in this is very rewarding for all of us here on the ranch,” said Jed Evjene. “We wouldn’t have it any other way.”

Ranches receiving ESAP recognition from other regions include Valley View Farms, Harrisonburg, Va.; Bull Hammock Ranch, Fort Pierce, Fla.; Glenn and Bev Rowe, Lorimor, Iowa; 6666 Ranch, Gutherie, Texas; Maggie Creek Ranch, Elko, Nev.; and Kopriva Angus, Raymond, S.D.

Read more about the American Fork Ranch, who was recognized as the Montana ESAP recipient earlier this year by MSGA.

Montana Producer Elected to Beef Promotion Operating Committee

Sidney-Area Rancher and Business Woman Elected to Serve on National Beef Checkoff Committee

kristin larson sidney rancherKristin Larson, a Sidney cattle producer and businesswoman who has a lifetime of experience in the cattle industry, has been elected to the national Beef Promotion Operating Committee, representing the Federation of State Beef Councils. The Beef Promotion Operating Committee was created by the Beef Promotion Research Act to help coordinate state and national beef checkoff programs. The 20-person committee includes 10 members elected from the Federation and 10 members elected from the Cattlemen’s Beef Board.

Larson currently serves on the state level as the vice president for the Montana Beef Council as well as chair of the budget committee. During her term on the council she has held other leadership positions on various standing committees and continues to encourage others to engage. Her dedication to serving on the board and representing Montana beef producers has been unwavering.

In addition to her local and state level posts representing Montana beef producers, she has also served on the national level as a Federation Director for Montana. Through the Federation, Larson is able to provide the necessary grassroots ownership of the checkoff, particularly through her service on national joint committees where she is an active participant. During her many levels of service, she is continually aware of her fiduciary responsibility and applies that respect when making decisions on behalf of Montana beef producers for the Beef Checkoff Program.

Kristin at work with the family in Sidney

Kristin at work with the family in Sidney

“The success of a strong state and national partnership comes, in part, through the foresight of choosing qualified individuals to enable the partnership to grow,” says Chaley Harney, executive director of the Montana Beef Council. “Kristin is a balanced leader who will not only bring solutions to the table, but will also encourage the team to engage and use all resources at their disposal to make informed decisions. Kristin’s background in livestock and Montana agriculture has surrounded her in a lifetime of serving the beef community, whether it be through church, civic organizations or business enterprises. Her lifelong experience and devotion to the beef community coupled with her pragmatic solutions and fiscally responsible senses make her an excellent asset to the Montana Beef Council and the Beef Promotion Operating Committee.”

Kristin grew up on the family ranch in Big Timber and obtained her degree in agriculture business and economics from Montana State University, Bozeman. Kristin and her husband, Tim, own cows and yearlings, but Kristin also works with Tim and their partners at Prewitt & Company, LLC which is involved in nearly every segment of the beef industry, as they have cow/calf pairs and yearlings, feed cattle and operate Sidney Livestock Market Center. The majority of the business is buying and selling cattle. Kristin and Tim live in Sidney, Mont., where they raise their four children.

In addition to Larson, Federation of State Beef Council members elected to the 2015 BPOC Operating Committee include: Vice Chairman Jennifer Houston, Tennessee; Austin Brown, Texas; Clay Burtrum, Oklahoma; Dawn Caldwell, Nebraska; Terri Carstensen, Iowa; Jerry Effertz, North Dakota; Steve Hanson, Nebraska; Cevin Jones, Idaho; and Scott McGregor, Iowa. CBB members elected to the committee include: Chairman Jimmy Maxey, California; Anne Anderson, Texas; Secretary/Treasurer Brett Morris, Oklahoma; Marty Andersen, Wisconsin; Jeanne Harland, Illinois; Brittany Howell, Kansas; Joe Guthrie, Virginia; Chuck Kiker, Texas; Stacy McClintock, Kansas; and Joan Ruskamp, Nebraska.

The Federation of State Beef Councils is a division of the National Cattlemen’s Beef Association (NCBA), which is a contractor to the Beef Checkoff Program. The program is administered by the Cattlemen’s Beef Board, with oversight provided by the U.S. Department of Agriculture.

The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board.

National Effort Places Renewed Focus on Young Beef Leaders

SAN ANTONIO, TEXAS – A new program from the National Cattlemen’s Beef Association is placing renewed focus on this country’s young beef producers. The NCBA Young Beef Leader (YBL) program, which involves state affiliates from across the country, will give young people 21-35 years old opportunities for education and increased involvement in local, regional and national industry efforts.

The initiative was announced following an NCBA YBL Roundtable Feb. 5 during the 2015 Cattle Industry Convention in San Antonio, Texas. Included in the roundtable, sponsored by Caterpillar and attended by representatives from 36 state and breed affiliates, was a state sharing forum and discussion of what the new program would include and how it would be conducted. In addition, representatives from seven regions were elected to serve on a Steering Committee for the new program.

Elected chairman of the new YBL Steering Committee was Keith Nantz of Maupin, Oregon. Nantz said the program has an important function in today’s beef industry.

“We need to engage the next generation in a way that keeps them involved and gives them opportunities,” said Nantz. “This effort will open the door to our youth in the areas of production, policy and leadership.”

Elected to the Steering Committee were Chris Jeffcoat, Pennsylvania, American Angus Association (Region I); Jacob Nyhuis, Georgia Cattlemen’s Association (Region II); Ben Novack, Iowa Cattlemen’s Association (Region III); April Bonds, Texas and Southwestern Cattle Raisers Association (Region IV); Matt Hunt, Colorado Livestock Association (Region V); Amber Miller, Nevada Cattlemen’s Association (Region VI); and Jaclyn Wilson, Nebraska Cattlemen’s Association (Region VII).

The NCBA YBL program will place particular attention on creating a strong state/national partnership, with NCBA state and breed affiliates playing a key role both in guiding the new program and in developing the young leaders in the future. Funding and staff support from NCBA will make additional state initiatives possible. Ryan Goodman is participating in the program on behalf of the Montana Stockgrowers Association.

A social for those interested in supporting the program, also sponsored by Caterpillar, was held Feb. 4.

Nantz encourages other young producers to get involved in this effort. “It’s a chance to strengthen relationships and networking, enabling growth on both the personal and industry levels,” he said.

For more information on the NCBA YBL program, contact Sara Arp at [email protected].

CattleFax Predicts Strong Prices to Remain in 2015

SAN ANTONIO, TEXAS – The popular CattleFax Outlook Session today at the 2015 Cattle Industry Convention and NCBA Trade Show gave cattlemen and women reasons to be optimistic. Analysts told the capacity crowd to expect fed cattle prices averaging in the mid-$150s, slightly higher than last year. Prices will trade in a range from near $140 at the lows to near $170 at the highs in the year ahead. While early year highs for 550 pound steers will range from near $285 to lows near $235. Analysts cited the improved forage situation, lower grain prices and record margins in 2014 for feeders and stockers as the primary reason cow-calf producers will remain in the driver’s seat for the year ahead.

Despite exceptional prices in 2014, CattleFax CEO Randy Blach said he expects the market peak is behind the cattle industry now.

“We put the top in the market in the past year and the signal for expansion has been transmitted,” he said. “We will begin to see some modesty expansion in herd numbers now and that will cause prices to trend lower in the years ahead than what we saw in 2014.”

He explained that growing supplies of cattle and beef over the next several years will rebalance the normal price and margin environment among industry segments.

“Prices will then retreat back to the lower end of the new trading range,” said Blach.

Despite the adjustment, he explained that cow-calf producers will continue to see relatively strong returns over the next four to five years, aided by corn prices expected to average $3.60 per bushel in 2015 and an improved forage production picture.

Art Douglas, Ph.D., Professor Emeritus at Creighton University, presented the annual weather forecast which projects moisture conditions in the United States through the summer.

“El Nino conditions have again built across the Pacific and this will fuel a split jet stream pattern into the Southwestern United States. Moisture will gradually increase in February from southern California to the southern High Plains,” said Douglas. “Snow-packs in the northern Rockies are expected to remain well below normal at 50-70 percent levels while the southern Rockies should gradually build their snowpack through March. As the jet heads east it will pick up Gulf moisture and lead to above normal rainfall throughout the southeast.”

“The pesky ridge in the West will gradually weaken during February and by the spring this will allow moisture to increase in the Pacific Northwest,” he explained. A strong Great Lakes trough is forecast to keep a broad portion of the United States colder than normal through the spring and early summer.”

Douglas said this pattern should lead to delayed planting in the Corn Belt with possible threat of late frosts into the late spring.

“The cool temperatures are likely to persist into early summer and this will slow crop progress but be ideal for corn pollination in July. The silver lining in the forecast is that the Midwest should turn warmer by August and September and this will help speed up crop maturation,” he said.

For more information about the Cattle Industry Convention and NCBA Trade Show visit www.beefusa.org and follow #CIC15 and #BeefMeet on Facebook and Twitter.